Selling your Michigan lake property?
The Michigan Lakes Team has the most aggressive marketing plan in the area. Because we specialize
in all of the lakes in Southwest Michigan, we offer you the best techniques to market your lake property to the most
people. Our marketing program is directed to households of incomes over $200,000 in the Chicago area, Northwest
Indiana and Notre Dame. Graduates enjoy coming back to the area for football and basketball games and would prefer to
have a lake home to enjoy as well as somewhere to stay when they return for the games or other events.
With an agreed upon listing contract with the Michigan Lakes Team your marketing plan will include:
*Virtual tour on the Realtor.com (the #1 site used by buyers) that will allow hundreds of buyers
from many areas to get excited about your home. The virtual tour will also be in the M.L.S and other internet websites.
*You will be in every issue of Waterfront Magazine
*We give you impressive color brochures and CDs with all the information of your home, schools, lake
information, pictures of the interior and exterior areas etc. These are left out for potential buyers to take. We
never let the buyers forget your home.
*Direct monthly mailings to thousands of potential lake buyers in our database of individuals and
companies in Chicago and Northwest Indiana. We also highlight your home to 9,400 Chicago Realtors.
*Direct mailings to lake owners on your lake and surrounding lakes. Friends and family want lake
homes, too.
* We personally meet with lake buyers Fridays, Saturdays and Sundays in Chicago by appointment . We
discuss their needs, answer their questions and get them going in the right direction. We DO NOT wait for buyers to
come to us! We go get them!
*View properties online. We have all lake properties that are for sale on our website. It is an easy
and fast search for buyers. Buyers can also sign up for our Daily updates (notified immediately of new listings) and
monthly newsletters. Our website has the most complete information of any website, anywhere!
*Our web address appears on all of our advertising which includes:
- Lake Magazine
- Waterfront Magazine
- SW Michigan Homes & Lifestyles
- Harbor Country Homes & Lifestyles
- St. Joseph County, Indiana
- Chicago Crain's Business Weekly
Through these publications we are able to reach the most buyers possible in Indiana, Michigan and Illinois. About
75% of lake buyers reside out of state.
* We cooperate with all other real estate agents in Southwest Michigan. Why is that so important? We
want every real estate agent to try to sell your home. Period. When you list with a company that is not a part of the
Multiple Listing Service you are missing out on hundreds of buyers and have only a few agents trying to sell your
home. The Multiple Listing Service (MLS) in short is a huge database that keeps track of all the area properties that
have been listed or sold. Each real estate agent stores his/her listings in this data base so other real estate agents
can access the information instantly. They can prepare a comparative market analysis from this information so that you
can get the best price for your home. Make sure your real estate agent is part of this system.
*We send EVERY AGENT in Chicago all the information on YOUR house and offer them the full selling side
commission if they refer their buyer to us on your house. They make the same money they would have if they had done all
the work themselves - just for a phone call! Chicago agents wait for our listings! No other company does this!
*Last but not least we do direct mailings to over 600 agents in Indiana. Many Indiana buyers want
lake homes. Their agents need to know about yours. We make sure they do.
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